Do. 25. Mai 2023
14.00 – 15.00 Uhr
  • Business Model
  • Prototyping

The 7-Fits Towards Product-Market Fit


7 Fit Framework

Business Model, Prototyping

The road to product-market fit is often messy and tough.

It is of crucial importance for early stage startups to continuously assess their current reality and adapt their course accordingly. This is not a linear process and involves going back many times (aka pivot). As simple as this sounds, it is often a long and daunting process.

In our 45-minute session over Zoom, we’d like to introduce you to our 7-Fit Framework, a practical alternative that we’ve developed and refined on our own startup journey to help early stage entrepreneurs navigate their way amid uncertainty. We will demonstrate real-life examples where the 7-Fit Framework has already been successfully applied.

Other topics will include selecting co-founders, hiring employees, planning for funding, common pitfalls and dealing with unforeseen challenges. Finally, there will be a 15-minute Q&A session.

Ali Selim Aytuna is a tech entrepreneur with more than 15 years of experience in building high-growth B2C SaaS products and ventures. Ilke Karabogali is an entrepreneur in digital space with more than 15 years of experience implementing and leading customer success, growth and marketing strategies for SaaS. Their recently acquired company, Perzonalization, is an AI-powered real-time engine that personalizes the shopping experience of 19 million people every month and is the 16th largest player in the e-commerce personalization space with 65% year-on-year growth.

Ali Selim Aytuna
Ilke Karabogali

Interessant für
Gründungsinteresssierte, Pre-Seed / Seed Startups


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